The first collection is taking shape. A first look ↗

A WORLD OF HER OWN

Days,
well spent.

Soft layers. Easy shapes.
A little dressed up.

Discover Rose Hannah

A wardrobe for girls 10–14.

Rose’s blonde lead model and friends wearing her coastal knit, gingham top and lounge set

WHERE IT STARTED

Her style.
Her size.

Rose knew what she liked. She just couldn’t find it in her size. So she started imagining a wardrobe of her own: beautiful clothes for girls around 10–14, made for slow mornings, time with friends and a little dressing up.

A note from Rose

A FEW GOOD THINGS

Wear on repeat.

Five pieces, designed by Rose.
So many ways to spend the day.

Explore the full collection

A NOTE FROM ROSE

Beautiful style.
Made for us.

“I don’t think you should have to wait to wear things you love.”

Rose Hannah started with a simple shopping frustration: the clothes she loved were in the grown-up section. This is her idea for something of our own.

Read Rose’s letter
Read the mission

Rose Hannah started with something I noticed when I went shopping: the clothes I loved were often in the grown-up section. I wanted that same beautiful style, in clothes that actually fit me.

I don't think you should have to wait to wear things you love.

Our mission is to create beautiful, sophisticated clothing for girls aged 10–14. Timeless tops and dresses, soft knits and easy lounge sets — pieces that feel special without being saved for a special occasion.

I want our clothes to feel just as right on a slow morning at home as they do at dinner with family or out with friends. Comfortable enough to relax in. Thoughtful enough to make an ordinary day feel a little more lovely.

Most of all, I want every girl who wears Rose Hannah to feel confident, comfortable and completely herself.

With love,
Rose
Founder, Rose Hannah

Rose’s signed fountain-pen letter on textured ivory paper
Two sisters and their parents sharing dinner on a seaside terrace

FROM THE SOFA TO SUPPER

A little
dressed up.

The same easy feeling.
A different kind of evening.

Meet the Isla Maki Dress

CLOTHES FOR THE DAYS YOU LOVE

Good company starts here.

Slow mornings.
Long conversations.

Friends laughing over a board game at home
Nowhere to be. Everyone here.
Three friends sharing pastries at a neighborhood cafe
A table for three.

THE ROSE HANNAH WORLD

A place of our own.

Warm light. Beautiful clothes.
Room to take your time.

A first look at the boutique we’re imagining — the same easy feeling, with a little space to discover something you love.

An imagined Rose Hannah boutique with warm plaster, pale oak and two thoughtfully spaced rails of Rose’s five clothing designs
Space to slow down. A few favorites to find.
The imagined Rose Hannah storefront, with B2 signage and Rose’s clothes in the windows
A warm welcome, before you step inside.
Rose’s coastal sweater, lounge set, gingham top and two dresses folded on a travertine table with RH labels
The little details, thoughtfully considered.

Her style. Her size. Her own good days.

Explore Rose’s collection

Good company.

A few favorite ways to do very little.

Two friends chatting on the passenger bench of a parked golf cart
The long way home.
Friends enjoying a relaxed game of pickleball
One more game.

SAVED FOR A GOOD DAY

A few good things.

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The first collection is coming together. Your choices are saved on this device; they are not an order or a reservation.

About the launch